PESTLE analysis is a tool used in business to gain information about a company’s circumstances (its “environment”), and what may come of them. This simple analysis, which revolves around the Political, Economic, Social, Technological, Legal, and Environmental factors that affect a business, is an extension to PEST analysis (which only looks at the first four of the aforementioned factors). Show Conducting a PESTLE analysis, much like conducting a SWOT analysis, is as simple as listing all 6 of the categories, and filling them out with appropriate factors. However, plenty of individuals run into confusion when trying to decide what falls into which category, and why. You might like: SWOT Analysis Strengths: Definition & Examples In this series of posts, we’re reviewing each of the 6 ‘PESTLE’ categories separately to help you understand them thoroughly, which will in turn improve your analyses. We’ve already covered the ‘P’ for political factors (see this article), and the ‘E’ for economic factors (see this article), so be sure to check those out before moving on. What are Environmental Factors?In business analysis, the word ‘environmental’ can sometimes be used refer to all external factors that affect a business (just like in environmental analysis), from Political to Legal, and everything in between. However, in the context of PESTLE analysis, environmental factors — which are also sometimes called ‘ecological factors’ — refer to variables regarding the physical environment (the climate of Earth, for example). This can include things like consumer health, climate change, the availability of energy, or any direct consequences of these things. How can environmental factors affect business?From the sound of it, it may seem that environmental factors have very little to do with business. On the contrary, though, environmental factors can affect many different important aspects of business. Examples include customer willingness to buy a product (who needs heaters in a hotter climate?), employee efficiency, and crop/resource availability. Examples of environmental factors affecting business include:
And consequently,
Here is how some of the aforementioned examples can affect business: Availability of non-renewable goods — The availability of non-renewable goods, especially popular ones like oil or natural gas, can vastly change the market. Should the supply of these goods drop (as is currently happening), prices might grow higher, greatly affecting businesses that use the fuels in any significant amounts — like industrial or logistical ones. Existence of certain biological species — This point doesn’t need too much explaining. Hypothetically speaking, if climate change were to make every cow and goat extinct, it would not mean good things for any businesses in the dairy industry. Environmental Factors Affecting The UAE
You can find the rest of this PESTLE analysis of the UAE on our site here. Environmental Factors Affecting Marriott
Taken from this PESTLE analysis of Marriott. To summarize what has been said, environmental factors that affect business refer to the physical environment on Earth, including everything from climate and weather to the availability of resources. This category is also sometimes quite appropriately named ‘ecological’. There are many different examples of environmental factors that (contrary to what you might think) do actually affect business, which can be seen in big countries like the UAE or scene-dominating companies like Marriott. Image: Sergey Nivens/Shutterstock.com
The truth is, it’s challenging to pin down exactly what factors cause an environmental health problem. Health problems related to the environment are complex and develop for a variety of reasons, including how likely a person’s genes are to develop a disease or condition (scientists call this genetic susceptibility). What we do know is that an environmental health problem is likely linked to physical, biological and even economic factors. The air we breathe, the water we drink, the food we eat and the homes, buildings and neighborhoods we live and work in can all contribute to environmental health problems, sometimes by disrupting how the body works. Some potential sources of environmental health problems include: Scientists suspect many of the things we’re exposed to in our environment are related to health problems like cancer, asthma or Parkinson’s disease. But it’s not just what we’re exposed to that matters: A potential environmental impact on health can lead to a cascade of biological events in the body that alters the way it works – but these changes can be bad or good, and are highly individual depending on genes and circumstances. For example, obesity is related to genes and exposure to certain chemicals. But how much activity a person gets every day can be a bigger predictor of whether or not someone is a healthy weight. That means availability of parks, affordable healthy food and even sidewalks are important environmental factors in helping people keep their BMI in check. While exposure to certain substances is bad, an environmental health problem also can be related to not getting enough of something good. Autism has been linked to pesticides but research suggests not getting the recommended amount of folic acid during pregnancy could contribute to it, too. Folic acid is recommended for all women planning a pregnancy to prevent neural tube defects in babies but it can also protect against autism. Another factor to consider is economics, which plays a crucial role in the way disease, illness and disability plays out over the long-term. Autism, for example, has been associated with an immune response in mothers that scientists hope someday could help identify the condition before a baby is even born. Very early intervention could help children with autism – but only if their families have access to quality health care. People who are socially and economically disadvantaged carry a heavier burden of disease. Below is an infographic that explains how structural racism and health disparities have played out around the COVID-19 pandemic in the United States. One of our most important research projects involves trying to understand how health disparities and other issues are playing out in the American workplace during the COVID-19 pandemic. The COVID-19 Survey for Workers is online, easy to take and open to everyone over the age of 16. If you’ve been working during this pandemic, are unemployed or are now doing your job remotely, please help us by following one of these links: In collaboration with the California Domestic Workers Coalition, we also created a version of this survey for home-based workers providing services like cleaning and caregiving. If you're a domestic worker and would like to participate in this research project, please email Sarina Rodriguez at . Learn more about our COVID-19 research. |
What are the 4 major environmental factors?
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